Westland Horticulture is proud to be sponsoring the GroMór Campaign, a nationwide campaign to get Ireland growing.
The campaign, which aims to make gardening accessible to all is being launched in association with Bord Bia and encompasses 65 Retail Excellence Ireland Garden Centres and 17 Nursery Growers.
It will offer practical advice on growing, highlighting the many benefits of gardening as a pastime and encouraging novices to dig out their wellies and discover their green fingers.
Westland Horticulture, based in Northern Ireland and is the manufacturer of Aftercut, Gro-Sure, Peckish, Resolva and the recently acquired J. Arthur Bowers, New Horizon, Growing Success and Deadfast brands, is a key sponsor.
It will get involved by replicating the hugely successful Rising Stars Programme in a bid to ensure garden centre staff get the most from this nationwide campaign.
Keith Nicholson, Marketing Director said: “GroMór is a great opportunity for the whole of Ireland to get outside in the fresh air and start growing.
“Our Rising Stars Programme will ensure garden retailers are equipped with the skills and knowledge they need to make gardening appealing to all those who walk through their doors.”
Pictured, (from l to r): Back row – Carol Marks, Development and Marketing Specialist for Bord Bia, Eamonn Grey, Territory Manager for Westland Horticulture and June Dowling, Marketing Manager at Bord na Mona. Front row – Actors and Fergal Doyle from Arboretum Garden Centre (kneeling).
