Glee, the UK’s leading garden and outdoor living trade show, has confirmed a new date for its much-anticipated Glee Roadshow in the East of England. The one-day industry event will now take place on Thursday 30th April at Gates Garden Centre, Oakham, bringing retailers together for a focused day of discussion, insight and collaboration centred on the issues shaping garden retail right now.

Bringing industry conversation and collaboration to the East of England for the first time, the event will attract garden retailers from both the immediate region and neighbouring counties, to explore the issues, opportunities and trends shaping garden retail both regionally and nationally.

Designed as a forum for open discussion, shared learning and practical problem-solving, the Glee Roadshow offers attendees a chance to step away from day-to-day trading pressures and take stock of what is happening in the market. From changing consumer behaviour and operational challenges to innovation, growth opportunities and future-proofing strategies, the event will give retailers a genuine ‘temperature check’ on the sector.

The day will focus firmly on the ‘now’, creating space for honest conversations, peer-to-peer insight and meaningful networking. Retailers will be encouraged to share experiences, compare approaches and explore solutions together, with the aim of leaving with tangible takeaways they can apply back in their own businesses.

Matthew Mein, Event Director of Glee and Autumn Fair, said: “The response to last year’s Roadshow was incredibly positive. Retailers told us how valuable it was to come together, talk openly about the challenges they’re facing, and hear how others are navigating similar issues. What really stood out was how practical and useful the discussions were – people left with ideas, reassurance and a clearer sense of direction.

“We’re excited to now bring the Roadshow to the East, a region with a hugely diverse and dynamic garden retail landscape. This is about understanding what’s shaping businesses locally, while also identifying the wider themes and opportunities that resonate across the industry as a whole. Above all, we want to provide a platform for thoughtful, informed conversation that genuinely supports retailers as they plan for the months and years ahead.”

Part of Glee’s wider commitment to supporting the garden retail sector year-round, the Roadshow reflects the show’s role as more than a three-day exhibition, acting instead as a catalyst for ongoing dialogue, connection and industry insight.

How to join the Glee Roadshow

Attendance is free, but spaces are limited. The event will run from 11am to 4pm, with early registration encouraged. To register your interest and stay updated, please visit www.gleebirmingham.com/roadshow.