Whether it’s a passion for cacti, succulents or orchids, more and more of us are developing a strong desire to bring houseplants into the home. And it’s no wonder, when research shows that plants make us happier, healthier and more energetic. At the same time, consumers are becoming increasingly eco-conscious and looking to suppliers and retailers to provide more environmentally friendly solutions.

You’ll meet both growing needs by developing a partnership with elho. With an extensive range of beautifully designed indoor pots and planters, all made from sustainable materials, the elho collection meets the demand for houseplants that look great, and planters that don’t cost the earth.

Something for everyone

The b.for collection from elho has a vast range of popular indoor pots and planters in all shapes, sizes and colours. From the stylish matt textures and muted tones of the b.for soft to the geometric angles and bright colour pops of the b.for rock, there’s something to suit any interior décor scheme.

A new innovation for 2020, the b.for studio meets the growing demand for contemporary plant stands.  Created by Dutch designer Daphna Lauren for elho, the b.for studio will appeal to stylish consumers looking for the latest trends. Perfect for houseplant enthusiasts looking for sharp lines, neutral tones and statement styles.

Designer planters

Dutch design meets sustainability in the exclusive Pure collection. Carefully finished by hand to achieve a high-end look, these adaptable planters are suitable for indoor and outdoor use. Create an impact in store with planted up Pure pots. The Brick Divider is perfect for creating flexible zones in the home or garden, and the Pure Edge is a contemporary alternative for those looking for strong lines.

Look out for new Pure LED planters in 2020, complete with Smart technology so your customers can control their lighting from anywhere using a phone or tablet. And the modern Pure Beads, available late 2019, that reflects next seasons furniture collection with more organic shapes and colours.

Give room to nature

The elho purpose is all about inspiring people to bring more nature into their daily lives. And elho is green in everything they do. All of elho’s pottery collection is made from sustainable material, produced with 100% wind energy and lasts a long time.

David Nicholson, Sales Manager for the UK & Ireland, comments, “The enthusiasm for houseplants shows no sign of abating. And we know that millennials and urbanites with no access to outside space are important markets for this category.

”We are all becoming more conscious of our dependence on single use plastics, and plant enthusiasts and younger consumers are particularly environmentally aware. At elho, we are passionate about working with garden retailers to help a broader range of customers to enjoy nature in a sustainable way.”

Elho is a family-owned company and the leading innovator in the synthetic pottery market. For more than 55 years, elho has dedicated itself to the product development and production of grow your own, outdoor, indoor and designer pots and planters. Every year elho launches dozens of innovations that continuously inspire people with fun, functional and creative products.

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