It’s fair to say that the DCUK brand has gone from strength to strength. Brand advertising and regular emails (sent to a passionate fanbase of collectors) has seen incredible levels of interest.
Their commitment to customer service has seen them awarded a coveted Gold Award by Feefo in record time. And, the amount of fresh DCUK marketing activity, brand awareness, and point of sale support have all been important elements of the company’s progress.
As a result, they urgently need more official UK stockists, helping to make the most of the incredibly high customer demand and enthusiasm that’s out there for the DCUK brand. The recent Spring Fair show at the Birmingham NEC proved to be a positive platform for talking to potential new stockists, as well as existing customers.
The DCUK stand was busy again this year, with visitors taking the opportunity to talk to the team, as well as enjoying imaginative displays of the latest ranges. Based on the number of people taking photos and selfies, one of the biggest hits was their Wild Welly Penguins display. Alongside the cute character boots, the display included an indoor bubble wall water feature that provided a memorable backdrop.
Almost as striking, the British Flower Ducklings on their patterned pedestals created a lot of interest too. Back by popular demand, the Flower Ducklings were a big hit with customers looking for them to sell strongly as part of Mother’s Day and Easter displays.
These were joined by some other new additions, including colourful Rainy Day Duckys, collectable Hedglets in gift boxes, baby Puffins (sorry, Pufflings) new designs for the best-selling Baking Duckling range, and several tartan-themed characters.
The 2024 DCUK catalogue is available to download now via www.dcuk.link/gtn
Their website also has more information about the brand. Visit www.dcuk.com/trade