Napoleon Grills has reported 2015 sales to date exceeding all expectations. By the end of the first week in May the company had already overtaken its total sales figure for 2014.

Martin Sobey, UK Sales Manager, commented; “It has been an extraordinary start to the season and the rate of sales shows no sign of abating. Our new top-of-the-range gas grills have sold particularly well which we attribute partly to some really exciting product features and an improving economic climate which is making buyers more confident.”

Napoleon Grills believes there are three further reasons the season has been successful thus far:

• The weather conditions for much of the UK in April got the season off to a great start.
• The company has increased its distribution, with a 40% increase in stockists since 2014.
• An increasing awareness of the brand as a direct result of marketing and retailer support activities, which it believes is having a very positive effect on demand*.

Martin continues; “I believe that 2015 will be the year Napoleon Grills comes of age. We are one of only a couple of brands that can offer a full range of product; portables, charcoal and gas standalones, built-ins and accessories. We are a realistic and profitable alternative with the added advantage of being a small, friendly and flexible team. These are very exciting times for us and our retail partners.”