Following the enormous success of earlier collaborations, the Royal Horticultural Society (RHS) has announced the launch of a Christmas collection from licensee Dexam, a specialist supplier of kitchen cookware, bakeware and accessories.
The RHS Mistletoe collection includes a cake stand, cake slice, mugs, water and milk jugs, a table runner and set of four napkins, adult apron, double oven gloves, gauntlet and a set of two tea towels. The textiles in the range are made from sustainably sourced 100% cotton from India.
Available to order now, the ranges will be on sale at independent retailers and garden centres and online at Dexam.co.uk.
The Mistletoe collection has been designed using a unique mistletoe sprig illustration sourced directly from the RHS Lindley Collections, the world’s finest collection of botanical art, containing more than 25,000 superb images. The illustration was updated and adapted into a repeat pattern to sit across the products.
Mistletoe (Viscum album) is an evergreen plant that is smothered in white berries from winter to spring. The fresh and sophisticated sprig design is a subtle nod to the festive season and allows the products to stay out in people’s kitchens and dining rooms well into spring – just like the real plant does.
Previous RHS collaborations with Dexam included the 2021 Home Grown and the 2022 I Bug You collections of backpacks, lunch bags, lunchboxes, aprons and more for children, plus two adult textile ranges called Benary Vegetables and Sunflower. More products are in the planning stages for 2023.
Helen Boardman, Product Manager of Dexam, commented: “Our RHS Mistletoe collection lends itself to the botanical and wellness trend that has been big news this year. It takes nature-inspired colours, inviting the calming energy and natural materials from the outdoors inside. This is a collection that can be used year round and is not just for Christmas.”
Cathy Snow, Licensing Manager at RHS, commented: “This is a delightful collection that is not only stylish but also innovative and useful – as you would expect from a specialist supplier of high-quality kitchen cookware, bakeware and tableware. We’re delighted to be collaborating with Dexam on the RHS Mistletoe collection.”
