Urban Farm-It, the Kent-based startup founded during the 2020 lockdown, has won the Best Ethical & Sustainable Gift Product award at the Gift of the Year Awards 2025, recognising the brand’s commitment to sustainability, creativity, and impact.
Urban Farm-Its journey began with a simple mission: to make sustainable food cultivation accessible to all. The Mushroom Growing Kits, designed for both beginners and seasoned gardeners, allow people to grow gourmet mushrooms such as oyster, shiitake, and Lion’s Mane, from their own homes. The kits have resonated with a wide range of customers turning windowsills into thriving mini farms.
Elliot Webb, Founder of Urban Farm-It, commented: "We started this business during lockdown with a clear mission; to make sustainable growing possible for everyone, whether you live in a flat or run a farm. Winning this award is a testament to our team's dedication and the growing community that supports sustainable living. We're thrilled to be recognised and remain committed to making homegrown food accessible to all."
Since launching the kits, Urban Farm-It has expanded its offering to include fresh and dried organic Lion’s Mane mushrooms, as well as consultancy services for regenerative food systems and hydroponics. Their entire operation reflects a circular approach, with recyclable packaging, zero-waste practices, and UK-based production at its core.
The Gift of the Year Awards, organised by the Giftware Association, are a highlight of the UK gift industry calendar. Held at the Royal Lancaster Hotel in London, the prestigious black-tie event celebrates both outstanding product innovation and retail excellence. Urban Farm-It’s win underscores the growing consumer demand for gifts that are not only thoughtful but also environmentally responsible.
Retailers interested in stocking this must-have sustainable gift can get in touch to request for more information at www.urban-farm-it.com Wholesale price: £12.50 | RRP: £24.99 | Zero-rated VAT. Free shipping on orders of 64+ units.
