Lechuza, the leading German manufacturer of self watering planters and pots, is launching in the UK.
The injection-moulded plastic planters and pots offer excellent design, high quality and value for money. The brand has been available on the European market since 2000 and to date, one in every three planters in German offices is a Lechuza. It has also been awarded numerous awards including the coveted Red Dot Award for product design.
The company hopes to replicate this success in the UK, where Lechuza planters can already be seen in hotel lobbies, airports and workplaces. The launch will be supported by an extensive marketing campaign including advertising and PR.
The pots, which are widely used by professional landscapers and green fingered consumers, are famed for their sub-irrigation system, which provides plants with the exact amount of water they need for optimum growth for up to 12 weeks.
The Lechuza sub-irrigation system includes an easy to read water level indicator, water supply shaft for easy fertilising and watering, and separator with ‘pon’ layer, which ensures just the right amount of water reaches the plants. When outdoors, the removable drainage plugs prevent excess rainwater from damaging plants.
The wide choice of sizes and styles available makes Lechuza ideal for any type of planting, whether growing herbs or fruit, showcasing flowers or creating a larger focus point, with options for hanging baskets and windowsill planters.
Each Lechuza plant pot is made from 100% recyclable plastic, meaning they are lightweight and, unlike materials such as terracotta, are both frost and shatter proof. The range also offers two styles of plant liners that allow easy transfer for repotting.
There are three main styles available – Cottage, Premium and Trend.
Jamie Dickinson from Lechuza commented: “Plants make a huge difference to the environment around us, but not everyone has the time to look after them or a big budget for expensive solutions. We noticed this gap in the market and used our experience and expertise working with plastic to address this.
"Lechuza planters harness the latest technology to provide self watering planters of a high quality, for indoor and outdoor use. With RRPs starting from less than £10, the range also suits all budgets.”
Lechuza was created by the makers of Playmobil toys, building on a longstanding history of working with high quality injection moulding.