It’s that time of year again so the Stars for Europe team are raring to go with all things Poinsettia; marketing designed to help you sell more.
Just like those dodgy Christmas jumpers, a Poinsettia is part and parcel of the festive season... but with everyone and their dog selling them these days you need to know how to market them. Let Stars for Europe help you maximise those sales with tons of marketing material, techniques and a steady stream of exciting consumer promo.
FREE Stuff!
You’ll find tons of free material designed to boost sales at sfe-web.com. From inspiring new videos with step-by-step instructions on everything from store display ideas to plant design tips... why not set up a design station and get your staff doing demos as Christmas approaches? You’ll find all you need to know at sfe-web.com.
There’s also slick customisable POS material to download and use yourself, not to mention a wealth of online add-ons to give a little festive sparkle to your website, including banners, embeddable videos, e-games and more.
Tips to PR your Business
There’s even a whole section dedicated to PR work, so you can get your team trained up on how to promote your business to your local press. From tips on press etiquette and release templates to a free image library so you can share, share, share away on social media.
Tender Loving Care
As always, there’s bucket-loads of great advice on how to care for the plants, making sure your Christmas display really dazzles. And keep customers coming back year after year by telling them how to make their Poinsettia last.
What’s On
The Stars for Europe team are busy with big consumer projects including donating thousands of plants to schools again, in collaboration with The Sun, plus they’ve a STUNNING photography session lined-up set to reach the nation’s shoppers in style. We’ll keep you updated over the coming weeks so keep an eye on your GTN Xtra!
Now Down to You!
Get in touch if you’ve any Poinsettia news yourself... whether it’s a clipping in the local paper or an extra happy customer thanks to your fab staff giving top notch care tips, we’d love to hear from you and we’ll share it on our consumer social media pages; facebook.com/theChristmasStar, Instagram @TheChristmasStar and Twitter @MyPoinsettia.
For tips, info or advice just email hello@purplespotted.com.