Tool brand Darlac, part of the Mr Fothergill’s group, has appointed JBM Sales to cover the south-west.
James Mitchell and Becky Rose of JBM have more than 20 years industry experience. James was latterly head of key accounts at Westland and has also had a spell as head of sales at Fiskars, while Becky worked in marketing at Plymouth Garden Centre and has regional sales experience.
When not tending to the needs of the couple’s young family, James enjoys golf while Becky indulges her love of horticulture in their garden.
The couple believe believe the independent garden trade should be treated with the utmost respect. “These centres, many of which are run by families, are essential to the area in which they are situated, by providing expert guidance from all staff members, bringing together communities and providing opportunities for people of all ages to learn about horticulture and our environment,” they said after their apopointment. “Our ethos throughout our lives has been to endorse products of a high standard that we are proud to be associated with.” Darlac
Darlac MD Tim Jeffries said the appointment continued a process that aims to give Darlac the best possible national sales coverage. “James and Becky bring fantastic experience to the company...Our sales network continues to expand at a real pace and these appointments will help us ensure that we give the best possible service to our stockists.”