More than 150 garden centres, including some of UK’s leading destination sites, have joined the Cultivation Street ambassador scheme.
Webbs, Bents, Hillier’s, Haskins, Barton Grange, Ayletts, Notcutts, Dobbies, Millbrook, Frosts, Scotsdale, Altons and Klondyke are among those who have already pledged their support.
The Ambassador Scheme was launched by Cultivation Street founder David Domoney at the GCA Conference in January. Domoney is now calling on even more garden centres to sign so there is national coverage of Ambassadors. “It’s a marvellous scheme that engages garden centres with their local community gardeners and school gardens,” he said. “It’s free to the garden centres and it carries huge weight with national publicity behind it.”
The scheme has the backing of the HTA, whose chief executive, Carol Paris, said: “The ambassador scheme puts garden centres at the heart of their communities and then continues to support them with regular newsletters advice, ideas and national publicity. The garden industry with Cultivation Street can make a real difference by encouraging and connecting with new gardeners”
To become a Cultivation Street Ambassador, the garden centre must nominate one member of staff to be the point of contact for their local community and school gardeners. The Cultivation Street team will support that member of staff with regular newsletters, briefing packs and advice on how build relationship with local gardening projects.
The scheme is designed to nurture stronger and more supportive relationships between garden centres and their local communities. It is part of the Cultivation Street campaign to promote community and school gardening, organised by David Domoney and sponsored by the HTA and National Garden Gift Vouchers.
The Ambassador Scheme aims to encourage garden centres to offer support and advice to local community gardening projects. In return, the communities will build closer relationships with garden centres and provide them with progress updates.
Garden centres can register to join at here
Alternatively, contact the Cultivation Street hotline on 01926 641997 or click here to email
