Gemma began her career at Paskett PR six years ago as an account assistant after finishing a marketing communications degree at the University of Leeds...
Sharon has built a strong reputation for creating essential marketing strategies and practical initiatives that have enabled companies to increase their brand and product awareness...
Insight into the industry’s leading PR consultancy
Paskett PR has been working in the industry for more than 20 years and is a regular fixture at various trade and consumer shows, supporting clients and handling the media on their behalf. In this special GTN Xtra we discover how the company has gone from strength to strength.
"Our friends at Garden Trade News and GTN Xtra have let us access their contact list so we can introduce ourselves to you and tell you about some of our key successes with our gardening clients in 2012," said Graham Paskett.
"Last year was tough for more people in the industry: the weather combined with the economic uncertainty made it extremely challenging. It is important that your market's pounds are invested shrewdly to maximise your return.
"That certainly happened for Briggs & Stratton and WoodBlocX. Our work on behalf of B&S’s Britain’s Best Lawn secured for them more than £1/2 million worth of media coverage. In the wake of their success on Dragon’s Den, WoodBlocX employed us to help them turn their unique system into a national brand.
"The funny world of PR helps us to drive customers to buy using both traditional and social media and helping get brands into the forefront of potential customers’ minds."
