Solar lighting brand Cole & Bright is offering garden centre retailers all they need to make their solar lighting offer shine out – its Autumn Deal boasts 12 ShaRRPer Prices, with savings of up to £15.
“Without compromising on the brand quality we have put together some excellent deals and offers on existing Cole & Bright lines, already known and loved by consumers,” explained Duncan Ross, Garden Centre Sales Director at Gardman.
“Our purpose is to give our retail partners the tools they need to drive up the volume of sales in solar lighting at a key point in the season. The prices are compelling, perfect for trading impulse purchasers up to a better quality product.”
Gardman invests heavily in consumer research and product development in order to deliver a range that appeals to consumers. Each of the 12 products selected for Cole & Bright’s Autumn Deal is a category best seller.
The Autumn Deal incudes a saving of £5 on each Solar Majestic Light, two Low Level Ice Orb Border Lights for just £15, a saving of £15 on 250 Solar LED String Lights and two Stainless Steel Solar Spotlights for £10.
“We know that to really highlight garden features like ponds or to create an effect in a bed or border consumers often want two Spotlights or Ice Orbs,” said Sarah Downing, Gardman’s Marketing Director. “Our research found that offering two for such a compelling price will really tempt consumers and so will drive up volume sales.”
The Solar Majestic Light and the Low Level Ice Orbs have been star performers this year.
The Solar Majestic elegant glass light has two super bright LEDs and its stunning light effect projected from the crown and glass dome adds interest and shadows to beds and borders.
The Low Level Ice Orb, an adaptation of the best selling post light, is made from stainless steel and crackle glass. Its white and colour changing function ability create a distinctive light effect.
For more information visit www.coleandbright.co.uk