The Greenfingers Charity is issuing a final call for the garden retail industry to get involved in Floral Friday on 12th June, a colourful show of support for the 23 trekkers setting off to climb Mount Kilimanjaro in aid of the charity.
Garden centres, suppliers, growers and industry supporters are being encouraged to wear something floral, share a photograph on social media using #FloralFriday, and make a donation to help power the team towards the summit.
The 23-strong team, which includes fundraisers from across the garden sector and beyond, has already raised more than £200,000 towards the creation of a new Greenfingers garden at Naomi House, part of the Naomi and Jack's hospice family in Winchester.
Linda Petrons, Director of Fundraising & Communications at Greenfingers Charity, said: "As the team begins its Kilimanjaro adventure on 12th June, we're asking the industry to show its support by getting involved in Floral Friday.
"It can be as simple as wearing a floral shirt, dress or accessory, sharing a photograph online and making a donation. Floral Friday has always been a fantastic way of bringing people together and we'd love to see the industry awash with flowers as we send the trekkers on their way."
Businesses are also encouraged to organise their own Floral Friday fundraising activities, from best dressed competitions and floral bake sales to in-store collections and team challenges.
To support the Greenfingers Kilimanjaro Trek team, visit:
https://www.justgiving.com/campaign/greenfingers-kilimanjaro2026
Follow the latest updates from the mountain and share your Floral Friday photos using #FloralFriday and #KiliForGreenfingers.
Meet the Killi Trekkers
- Kate Ebbens, Woodlodge
- Heidi Baylis Towse representing Greenfingers and Blue Diamond
- Phillippa Stubbs and Libby Stubbs of British Garden Centres
- Greenfingers Ambassador, Bob Marley
- Alexa Blackmore from The Gardens Group
- Matt Jones of Sipcam and his partner Nicola
- Daniel, Jodie and Matthew Rowlandson
- Tara Adams from The AMES Companies
- Nicole and David Higginson of New Leaf Plants
- Richard Howard of Doddington Nurseries along with Tia Blunt
- Johan Huibers from Huibers Co.
- Richard Quarmby from AKN Build
- Thomas Forsyth from AKN Build
- Helen Taylor from Allan Morris Estate Agents
- Greenfingers Trustee, Tammy Woodhouse
- Rene Assies of Assies
- Jess Dollimore of Ruxley Manor
