Driving Tangible Returns on Investment with PR and Social Media
Generating coverage and awareness for your business is no guarantee to driving a return on investment. With every penny on marketing spend counting, this session will establish how you can make a tangible difference by reaching the right audience with the right message...
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Developing a successful marketing campaign in your local community
 John Ashley, who has been involved with garden industry sales and marketing since 1972 will talk about the hugely successful way in which the award winning Scotsdales target key postcodes and entice customers to visit and spend money through voucher offers...
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Maximising the marketing benefits of EPoS
Chris Corby, Co-Founder and Executive Chairman of Corby and Fellas, will talk about the way in which EPoS can help in the marketing drive, including the recently launched Hillier Gardening Club Card...
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Catering for the modern customer
 Do we have to make better choices in who we want as our customer? To better serve specifically them and their lifestyle?
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Life’s a Beach!
Neil Grant from Ferndale Garden Centre, talks about some of the ways in which they are reaching out to new customers and keep existing customers, especially younger families, coming back...
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The Ups and Downs of Play time!
If you are thinking of adding soft play to your offering, Boyd Douglas-Davies from the Hillview Group will cover the high and low points through the first year of operating a Soft Play centre in a garden centre.
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How intelligent doordrops can help your business grow
 Mark Davies, Managing Director, Whistl (Doordrop Media) Ltd, will explain how to effectively plan a doordrop campaign so it delivers the best response...
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Digital Marketing – key issues on the digital agenda
Today, every business of every size has to understand how to engage with their customers via digital channels. Conor Mee from ProvenMentor, provides an update on the key issues on the digital agenda...
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Eighteen marketing presentations in one day
At the HTA Marketing Forum you get to hear and see eighteen, yes 18, thought provoking and informative marketing presentations in one day...
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Christmas is upon us once again, and the signs are it’s going to be a great one for garden centres. So now is the time for you to nominate your teams to be a part of GTN’s The Greatest Christmas Awards...
