BBQ and Outdoor Adventure move closer together at spoga+gafa
In the course of its conceptual further development "growing forward", spoga+gafa, the leading global trade fair garden lifestyle and BBQ, is enhancing its offer. The theme worlds "BBQ" and "Outdoor Adventure" are to be more closely interlinked both in terms of contents and layout.
spoga+gafa will thus be addressing a trend from 22 to 24 June 2026 that is increasingly shaping the market: the merging of indulgence, lifestyle and outdoor experiences in everyday life.
Whether in one's own garden, while camping or on spontaneous outings into the country: Grilling and outdoor cooking are closely entwined with the desire for adventure and leisure activities. This opens up new potential for the trade - from interconnected ranges to holistic product presentations for concrete usage scenarios.
"We are delighted to bring the theme worlds BBQ and Outdoor Adventure closer together this year and stage them jointly in an emotionally engaging way. The hall will be filled with strong brands and manifold impulses, offering new perspectives for designing product ranges and sales areas," says Claudia Maurer, Director of spoga+gafa.
Strong brands, interconnected product ranges The exhibitor structure reflects this development. Among others, the following exhibiting companies will be represented in the BBQ and Outdoor Adventure hall: Blackstone, Bestway, Bull Outdoor, Campingaz/Coleman, Enders Colsman, Gozney, Intex, LISA, Livwise, Millarco International A/S with the brand Cozze, Petromax, Westerhold and Westfield Outdoor. Their products are relevant for both the garden and Outdoor Adventure segments.
New experience areas for the trade spoga+gafa 2026 will showcase how the BBQ and Outdoor Adventure sections can be interlinked effectively at the point of sale on a central special zone. This area will provide inspiration for modern retail space concepts and product range design. The focus lies on a converted campervan, which combines products from the BBQ, Outdoor Adventure and the further theme worlds of spoga+gafa - Living and Creation&Care - with each other in a practical scenario. The special zone will be enhanced by a stage where lectures are held and a cosy networking area where visitors can engage in an exchange and business discussions.
Further highlights include the "Pitmaster Stage", where BBQ professionals will demonstrate their skills on all three days of the trade fair, as well as the "Flavour Market", which unites trends and product diversity revolving around BBQ and food themes.
Broad exhibitor base sets positive signal With the further development of its theme structure, spoga+gafa is underlining its role as an international business platform and driving force for the garden industry. The recently published, positive booking figures in the sections Living and Creation&Care also underscore the strong market response across all theme worlds.
