Growing Media stars as November sees record total sales
November recorded record sales volumes in the garden centre EPoS data analysed for GTN Bestsellers and the star performer in terms of year on year growth was that key gardening essential, Growing Media.
The GTN Bestsellers Growing Media index for November was up by 65% year on year, beating the increased performance of Plants, up by 32% and Christmas, up by 11%.
After all the business in garden centres in November it will be interesting to see if that has all been earlier visits and purchases that will leave lower sales in December or whether it’s just increased spending as people seek to cheer themselves up. Watch this space…
GTN Bestsellers Top 50 sales volumes compared to the same week last year: week 48
Garden Products Top 50 – down 25%
Growing Media Top 50 – up 103%
Veg 2 Gro Top 50 – down 17%
Wild Bird & Wildlife Care Top 50 – down 24%
Christmas Top 50 – up 7%
GTN Bestsellers All Sales volumes compared to the same week last year: week 48
All Plants with Barcode index – up 23%
All Items with Barcode index – up 11%
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