The HTA has arranged an inspirational study tour to the Netherlands from 8-10 February 2017, taking in an exclusive tour of Dutch design company Elho’s head office, presentations by Elho’s in-house trend specialists, and visits to some creative garden centres

Delegates will also visit the Garden Retail Experience in Boskoop (9-10 Feb), including the event’s gala dinner. The Garden Retail Experience will aim to show visitors how to connect with consumers emotionally and influence their shopping behaviour. The sixth edition is a unique event for international garden retailers with a programme designed to inform, inspire, entertain and network.

A visit to the auction in Aalsmeer will include a behind-the-scenes look at the workings of the famous clock from former buyer Paul Moors of Garden Centre Fresh and a guided tour from FloraHolland, giving an overview of the whole process.

HTA Event co-ordinator Alexa Stilwell said: “The trip promises to be an exciting and educational experience and our retailers are really looking forward to being inspired and bringing home lots or ideas and concepts to try in their own stores.”

The tour will begin on Wednesday 8 February returning on Friday 10 February and the package will include accommodation and travel once in the Netherlands as well as food throughout. Costs for the full 3 days are £395 + VAT.

If you are interested in joining the tour or want to find out more, email using this link 

More information about the Garden Retail Experience can be found here