The AMES Companies, home to Apta, Kelkay, La Hacienda, Woodshaw and Easy Fountain, is pleased to confirm that as of 1st August 2024 its family of brands will be expanding even further with the introduction of Artevasi, as the company confirms sole UK distribution of this popular brand of Portuguese pots.

This latest development marks a strategic milestone for both parties and will offer multiple benefits for UK stockists of Artevasi’s recycled plastic and traditional terracotta pot collections.

Under the new agreement, Artevasi retailers from across the UK will benefit from the customer support network that has become synonymous with the AMES Companies in recent years. UK stock holding will help to significantly reduce lead times to as little as five days – offering greater peace of mind during peak season – whilst a stabilised pricing structure and access to the full roster of sales and merchandising support will help improve efficiencies throughout the sales process and beyond.

Under the new distribution partnership Artevasi’s bestselling lines, made up of over 300 SKUs, will benefit from undisrupted accessibility throughout season 24. What’s more, customers will also have the opportunity to combine MOV with Apta orders to maximise the value of the agreement through a single order and delivery, whilst simultaneously offering customers access to a more comprehensive product hierarchy, with the upper end of the category now fully catered for.

Paul North, Managing Director of the AMES Companies, said: “We strive to create a truly great one-stop-shop for our retail customers and this new distribution agreement with Artevasi is an important stake in the ground for this mission. A highly respected brand, the agreement will make it easier for retailers to access the same pot collection, safe in the knowledge that availability and access will be greatly improved both now and in the long term.

“We thank the Artevasi team for entrusting us with their legacy here in the UK and are excited about what its presence means for the AMES Companies family of brands.”

Artevasi’s Commercial Director, Pedro Cunha, added: “Our presence in the UK is key to Artevasi's growth, which is why new relationships such as this are so important. Through this new agreement we can ensure that customer satisfaction and delivery value remain our priority. With the AMES Companies we can better futureproof Artevasi’s UK position, bring value to our customers and generate mutual growth and prosperity.”

Talking about the distribution agreement Artevasi’s CEO, Rodolfo Resende, also said: " We are committed to showing British consumers the best that Portugal has to offer and are sure that the beauty and authenticity of our terracotta pots, as well as our recycled plastic offer, combined with the AMES Companies extensive know-how and respect for nature, will make a difference in every home.”

The Artevasi offering is already finding its home at the AMES Companies headquarters in Pollington, East Yorkshire where it will join the wider AMES Companies brand portfolio which includes Apta, Kelkay, La Hacienda, Easy Fountain and Woodshaw.  Retailers wanting to find out more about the Artevasi offering are invited to contact Patrick Thick, Sales Director for the Garden Centre channel via patrick.thick@ames.com

To stay up to date with all the latest news from AMES Companies please visit www.ames-uk.com