In This Issue
Maximising your potential - masses of marketing input in only one day - Tuesday November 8th
How to build a successful brand without a big marketing budget
The Art of Story Telling
Marketing Strategy and the Marketing Mindset
Using content solutions to increase brand awareness
Top tips to improve customer engagement on Social Media
Hitting above your weight in the PR field
Planning events to drive sales
Garden Relief Day 2017...the No 1 marketing and PR opportunity for the start of the gardening year
Who will be the winners of GTN's first Greatest Marketing Team Awards?
Online vs offline retail in garden centres
How to supercharge your sales with Facebook Advertising
QVC provides opportunities for the gardening industry
Gardening on television – the present and future
Marketing Forum at Whittlebury Hall next door to Silverstone
"Smiles per metre" is a hit - HTA Futures follow up comment from retailers
Half-term week sales could make it a record October
Area Sales Managers
Brand Manager
Sales representative, South East
Nursery Grower Technical Manager
Garden Centre General Manager
Garden Sundries Retail Manager (Berkshire)
Nursery Grower Manager
Get your own copy of GTN Xtra
Top 6 plants sell more than 50% of all sales
HTA relocates to Oxfordshire
Christmas sales are booming this month
Orchid and lighting products in big demand
Growing media sales still doing well
Bestsellers Top 50 charts every week
Buy your subscription to GTN Bestsellers
GTN's Greatest Awards 2016
Situations Vacant
Area Sales Managers
Salary: Very attractive salary, bonus, company car and benefits
 
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Brand Manager
 
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Sales representative, South East
 
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Nursery Grower Technical Manager
Salary: Excellent
 
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Garden Centre General Manager
Salary: Excellent
 
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Garden Sundries Retail Manager (Berkshire)
Salary: £18,000 - £20,000
 
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Nursery Grower Manager
Salary: £35,000 - £40,000
 
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Send us your news and great ideas
Contact us with your news. 

Email neil.pope@tgcmc.co.uk, or trevor.pfeiffer@tgcmc.co.uk or call the GTN News team on 01733 775700
Using content solutions to increase brand awareness
 
Antje Derks.jpg
The main question most marketers or business owners are asking themselves on a daily basis is, what type of outreach will help to keep their business alive and thriving?

If you think about the constant flood of advertisements and marketing jargon a consumer is exposed to on a daily basis, you would think it's almost impossible, as a marketer, to stand out amongst the noise.

On average, one person is exposed to more than 5,000 advertisement and brand exposures per day.

So, what more can you actually do? How can you effectively reach a targeted audience at the right moment and stand out amongst the estimated 5,000 ads a person is exposed to in just one day?

In a world where most of us retrieve news and information from search engines, blogs and social media, it is important now more than ever for brands to curate quality content that reaches their relevant audience and communicates (in the right way) who they are as a brand.

In this session, which will be introduced by Tim Lomas, Commercial Manager (Energy and Environment Division) at Haymarket Media Group, Antje Derks, Senior Content Manager & Social Media Editor, Haymarket Business Media Content Labs will look at content solutions from two sectors (Supply Management and the Third Sector) to see how they were used to raise the brand or charity’s profile through informative and educationally useful content - whether in the form of an expert report, a webinar or video content.


Book your place now at  www.hta.org.uk/marketingforum
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