Leading national pet product wholesaler Vital Pet Trade has appointed Jacqueline Sutcliffe to the new role of National Sales Manager for garden centres.

Director, Sunny Sharma says existing and prospective customers can benefit from this extra dedicated layer of support, which is additional to its current network of regional support.

Jacqui has had a long and successful career including 15 years working in the garden centre trade. She has worked across a range of products, from gifts to greeting cards and garden furniture, as well as Christmas products. Her passion for the trade is clear and she will be a well-known face to many.

Jacqui says she is excited to be taking on this new challenge, “I was impressed by the energy and dedication of the management team at Vital Pet Trade. It’s the leading pet products wholesaler in the UK but it’s by no means sitting back and resting on its laurels. With UK exclusive distribution of marketing leading products from the US, as well as its newly revitalised own-brand Mayfield range, there’s so much to offer. I feel confident I can recommend a great core range for anyone just getting started with a pet section, or identify some new lines for those looking to expand their offer or improve sales.”

The team at Vital is also able to merchandise a pet category to fit the available space, making it easy to establish fixtures that offer the benefit of incremental sales all year round.

Vital will also be at PATS Sandown this year on stand J7 and in the Vital Grandstand where the company is partnering with leading manufacturers to offer exclusive offers not available anywhere else at the event.

To discuss how Vital delivers great results, contact Jacqui by email at jacqui.sutcliffe@vitalpetproducts.co.uk. Visit Vital at PATS Sandown on 20th/ 21st tMarch, find out more at www.vitalpetproducts.co.uk, or telephone 01837 883000.