Sales across Town & Country’s entire footwear collection are showing impressive growth – due in part to the wettest winter period since rainfall records began.Now a welly review in the Daily Mail is set to give sales an extra push, with Town & Country’s ‘hard-working’ premium Wellington coming out on a par with Hunter and Le Chameau. All three brands were awarded an impressive 7/10 rating.
With a price tag of just £44.99, Town & Country’s Premium Wellington boot is a fraction of the cost of the Hunter (£95) and Le Chameau (£340) boots that were tried for the feature.
“Supplying superior quality products that represent excellent value for money is what the Town & Country brand is all about,” says chief executive, Barry Page, “so it is no surprise that our British designed, hand-crafted premium boots have come out so well against much pricier brands.”
Also enjoying impressive growth in the period 1st October 2013 to 31st January 2014 are the flagship Rutland Neoprene-lined Wellington boot – up more than 100% - and the Charnwood Ankle boot - enjoying an increase of 130% on the same period in the previous year.
Town & Country’s flagship boot, the Rutland Neoprene-lined full-length Wellington boot was launched at GLEE 2012. At 4mm thick the neoprene lining covers the whole of the inside of the boot including the insole area - making them supremely comfortable. A brand new concertina-style gusset on the inside gives the boots the best adjustable fit the company has ever produced. The boot exterior is similar to the existing rubber premium boot model in shape and style, with a textured surface for easy identification. They are available in sizes 4-11. (RRP £79.99)
Town & Country’s rugged Charnwood Boot was reintroduced at Glee 2012 to plug the gap between Wellingtons and Cloggies to provide sturdy, comfortable protection. They have a new plastic rubber shell to protect toes and keep feet dry and a Thermolite lining inside will keep feet warm. The insoles are odour resistant and hypoallergenic. They are available in sizes 4-11 in navy. (RRP £39.99)
For further information contact Town & Country on 01530 830990 or email info@townandco.com. See the full range of products at www.townandco.com.
