David Wallace from Colchester has been appointed as the Image Library Supervisor for Floramedia.
In his role he will manage the library supplying photos to the horticultural industry, which will be used to promote and advertise their plants.
David said: “I am delighted to be joining the team at Floramedia. I will be handling the image library for the company, which has more than 250,000 images.
“We are also beginning to use QR codes on our labels and I am writing botanical descriptions and cultivation notes for the FloraLinQ web pages. These will inform the public on how to care for the plants once they get them home.”
David, who is originally from West London, studied at the Royal Botanic Gardens, Kew in Surrey. He gained a Diploma in Horticulture and after his course he stayed on for a year as a Supervisor in the Tropical Department.
After this he accepted a job offer in Bermuda where he became the Curator of the tropical plant collections at the Botanic Gardens.
Prior to his role at Floramedia, the father-of-one was a buyer, grower and display manager for a garden centre in Bermuda and he also ran a garden design business.
Nick Mathias, Managing Director of Floramedia, which is based in Colchester, said: “I am delighted that David has joined the Floramedia team. He has a wealth of plant knowledge and this will benefit the company and our customers greatly.”
In his spare time David is busy exploring Colchester. He enjoys walking and bird watching in the nearby nature reserves and visiting the town’s museums, theatres and art centres.
Floramedia has the UK’s largest range of stock labels and point of sale products with more than 10,000 to choose from. The forward-thinking company is constantly improving and expanding its range.
